Ranson supports the fifth edition of Eclair Day!

At Ranson, we believe in the power of togetherness. As a partner of bakers and pastry chefs across Belgium, we know how food can connect people - and how a small gesture can make a big difference. That is why we are proud partners of the Day of the Eclair, a delicious KickCancer initiative that not only spoils our taste buds, but also offers hope to children with cancer.

An eclair with a mission

On Saturday 15 March 2025, bakers across Belgium will join forces to give children's cancer a taste of its own medicine. By baking and selling special eclairs, they will - with your help - raise money for pioneering research into child cancer. Because did you know that only 2% of global cancer research funds go to children's cancer? This has to improve, and we at Ranson would like to do our bit.

How can you help make a difference?

✔️ Surf to www.dagvandeeclair.be and register to also sell eclairs like other bakers.
✔️ Order your eclairs from a participating bakery and enjoy twice: the taste and the charity.
✔️ Spread the word! Share your eclair moment with #EclairDay and inspire others to join in too.

Why is Ranson supporting this initiative?

As a supplier of ingredients and inspiration for bakers, we care about the craft and skill of our customers. But above all, we believe in a future in which every child gets a fair chance of a cure. Together with our bakers and customers, we want to contribute to that goal.

Last year, 35,000 eclairs were sold by 360 bakers, resulting in fantastic proceeds of €121,000 for child cancer research. This year, we want to break that record. Will you join us?

Thank you to all bakers, customers and partners who support this campaign!